Iren Marta is an economist and sustainability expert with extensive international experience. She considers it her primary mission to accelerate the transition to a sustainable economy by sharing knowledge and fostering collaboration among the business, academic, and regulatory sectors. She is convinced that sustainable corporate operations represent a competitive advantage and are the only viable solution in the long term. She promotes this through lectures and mentoring as well. As a result of more than 20 years of dedicated work, she was appointed as a corporate sustainability ambassador. She is a founding member of numerous organizations, such as the Hungarian Association for Environmentally Conscious Construction and the Hungarian Scientific Council on Climate Change. She serves on the expert jury of prestigious sustainability awards.